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We live in the golden age of mobile communications and web browsing, and thanks to advances in technology our computers have become faster and smaller. As a result of this many new industries have grown around the platform to create an ecosystem of functions, services and enjoyment for users. Some new sectors that have grown as a result of the ubiquity of mobile devices are the mobile gaming and gambling industries as barriers to access and cost came down. In this post, we take a look at 3 reasons why mobile devices have grown to become the perfect platform for gaming and gambling activities.


1. Gaming on the Go


By far the biggest contributing factor as to why mobile devices have become the best place for gaming and gambling is the portability of the devices we now use. Smartphones pack lots of sophisticated hardware and software in a pocket-sized device that allows us to access content on the internet such as video games, mobile slots, and virtual casino's. Mobile games nowadays have evolved into very well-designed titles with realistic graphics that provide anything from a quick game to pass the time such as Flabby Bird, to fully immersive experiences that provide hours of entertainment such as PokemonGo.


Whether you're on your daily commute, have a few minutes to kill in a waiting room, or relaxing at home, - mobile users have access to billions of pages of content, services and much more at the tap of a screen. This portable convenience is why gaming has taken off so spectacularly, everyone with a mobile device is a potential gamer, and millions are taking up the challenge.


2. Online Casinos and Gaming Platforms


An extension of the points made above is the fact that casino and video games are now available on the internet and in app stores. Technological advances mean that anyone can enjoy the experience of a casino without having to painstakingly plan a trip to Las Vegas or Macau. In the same way, besides the cost of your mobile there is often no need for further investment to play mobile games as many are available for free. This is in contrast to investing in a video games console or an expensive gaming PC,- as well as the games, for example.


Needless to say, many gaming and gambling experiences are now specifically optimised for mobile to ensure each user's best experience on their particular device. Either way, the availability of virtual experiences on the internet and the speed and convenience of mobile mean have helped to grow the industry's popularity.


3. Social Gaming


Another internet-based phenomenon that has resulted from the digital boom and mobile platforms is social media. Our smartphones have allowed us to connect with our friends and family beyond just having their phone number. Social media also allows people to discover or build communities based around interests they follow and so it is with mobile gaming and gambling. There is no advertising that is as powerful as word of mouth, and that is what social gaming does best for virtual casinos and games; word spreads and fast popular games end up growing very quickly.


The three reasons outlined above are some of the most important factors as to why mobile devices are currently the best platform for playing video games and enjoying gambling experiences. Together they have created the best conditions for gaming and gambling to become as popular as they are today.


odysee

 

Google continues on its selective shopping spree, having acquired Odysee, a photo and video back-up platform whose apps used to be available for iOS and Android.

 

Odysee was more than a simple back-up though, it would upload pictures and video files off your mobile device and feed them to your home computer. There were a number of private sharing features as well as an open API for developers to integrate their apps with the service.

 

Terms of the buy-out have not been announced. The most detail comes from Odysee's main site saying that the team will be joining Google+. What does that mean to how Google seamlessly backs up, and applies "auto-awesome" to our pictures? We do not know yet, exactly.

 

Source


Android

 

Every Month, Google release the latest Android platform distribution numbers showing the current state of Android versions distribution among devices that have recently checked-in the Play Store. Here's the numbers for the last month July,2014.

 

As expected, KitKat has grown a bit more, up to 20.9% now (was 17.9% last month), while Jelly Bean dropping from 56.5 to 54.2%. Still hanging above the 50% mark and encompassing 3 API levels, Jelly Bean is still in the lead.

 

distrub

 

Froyo is hanging tight at 0.7%, while Gingerbread has grown 0.1% to 13.6%. Ice Cream Sandwich is continuing its own decline, dropping to 10.6% from 11.4% last month.

 

 

VIA



Since the advent of mobile technology, it has been inevitable that mobile devices would overtake so called ‘fixed devices' in many capacities. The next step in mobile development is expected to be viewing online videos.


Worldwide, consumers spend an average of 19.7 minutes a day viewing online videos through their mobile devices (Tablets and Smartphones) compared to 16.0 minutes on fixed devices such as desktop computers and Smart TVs. Overall, this is a 39% increase for mobile devices on last year where 14.2 minutes were spent viewing online videos through mobile devices. It is anticipated fixed device viewing will remain the same thanks to Smart TVs becoming more accessible to offset the decline of the desktop computer.


The growth in mobile video viewership is primarily being driven thanks to the growing popularity of mobile devices and the increased accessibility thanks to lower cost options becoming available. As the devices become steadily more advanced; so too do the connection options such as much wider spread Wi-Fi coverage and the high speed 4G.


Mobile video consumption will continue to grow by a projected 33% in 2017 and 27% in 2018, according to reports, taking the average viewership to around 33.4 minutes a day which may sound like a lot but it's perfectly feasible when you consider how much you personally view at present. The projections suggest mobile devices will account for 64% of all online video consumption by 2018 but it isn't all bad news for fixed devices as it is anticipated by 2018 the average viewing will be 18.7 minutes as Smart TV's become more common in homes.


You may have noticed, whether you view online video via mobile or fixed devices, that advertising has become much more common and that is down to increased investment from advertisers in the online market. We've all attempted to watch a YouTube channel or playlist and had every video interrupted by an advert as a precursor and this shows no sign of slowing down as video advertising will account for 68% of all online video advertising this year - down from 75% last year which may be a semblance of good news.


Most online video viewership is mobile but the bulk of online video advertising is aimed at fixed devices and will continue to be into 2017. This is more evident in the gambling market where brands such as SBAT explore new channels. Video adverts are believed to be more engaging on larger screens and also more effective so progressively more money is to be invested in fixed video advertising.


Most brands treat online video as a compliment to traditional television rather than competition, most online video providers offer previously broadcast programs as the bulk of their offering anyway. As a by-product of this, online advertising is treated in much the same way as televised advertising: roughly 30 seconds focussing on the brand - such as a bookmaker offering free bets, the central focus of the advertisement will be the brand.


Some brands have found online advertising more effective than others, especially when offering extended content online only as televised advertising is more expensive. Consider Nike's advertising campaign for Euro 2016; the gist of the advert was displayed on television but the full five minute film was only available online.


Mobile devices will dominate online video consumption and may even eliminate the competition before long and most advertising will soon make the move from fixed broadcasts to mobile broadcasts instead. The future is coming, much quicker than many expected. 


shiled

 

NVIDIA has kept its promise and the Wi-Fi-only version of the SHIELD Tablet has already been updated with Android 5.0 Lollipop. Fortunately, its LTE-enabled sibling won't stay far behind in terms of software, as it is also receiving the freshest variation of the confectionery mobile platform too.

 

Apart from getting all the bells and whistles that Lollipop is known for, i.e. the ART runtime, Material Design, the battery-friendly Project Volta, etc. Apart from treating its LTE gaming slate to Android 5.0, NVIDIA has also added a little something something from itself the new NVIDIA Dabbler app, for example, is a powerful graphics-editing app, which comes with layer support, custom stensils, and various effects.

 

The update is rolling out over-the-air just reach and grab it from your gaming tablet's Settings menu. If you don't own a SHIELD Tablet, on the other hand, you can get one as a part of NVIDIA's Black Friday bundle deal.

 

Source [Tweet]


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