Facebook bringing Ads to Smartphones and Tablets Apps soon

6 February, 2012 Social Networks

FB Mobile App

Now that Facebook has filed for an IPO, we knew it might lead to some changes for the world largest social network. Well, a new report from the Financial Times reports that we could start to see some advertising on its mobile products in the coming weeks.

FB Tablet App

The report suggests that advertising on mobile Facebook will be different than on the web, as it will primarily concentrate on promotional "featured stories" within your news feed. These should be clearly identified but you just know that people are going to freak out whenever Facebook does anything. While I don't like more ads in my life, I understand why this has to happen.

Facebook listed mobile as one of its biggest risks because it currently does not generate any significant revenue from its apps or mobile web products, VentureBeat points out. This has all been by design, as Facebook was looking for scale on the mobile side before generating money. It has done quite well on that front, as it currently has more than 425 million mobile users.

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