Nokia Lumia is Great? wait until you see Apollo

Yesterday, Nokia announced their first two smartphones running Microsoft Windows Phone operating system, the Lumia 710 andthe Lumia 800. They are gorgeous, and they are both fairly affordable and both phnoes run the Windows pone 7.5 Mango with nokia customization, but will Nokia WP7's devices will be the same always. Niklas Savander, Executive Vice President of Markets for Nokia, said the following in an interview:

"When you look within the Windows Phone ecosystem and compare how the Lumia performs, there we have a contractual agreement with Microsoft for a certain amount of engineering which we can use for differentiation. However, we have to be very careful on how we use that one because we cannot fragment the developer ecosystem. If that starts forking, that’s not useful at all. We made the decision to go to Windows Phone when Mango was pretty much done, so we were able to impact some elements of it but you’ll really see the fruits of what we can do with Microsoft when the Apollo version of Windows Phone comes out."