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The Q1 results are out and it shows that Samsung is still the number one smartphone manufacturer in India in terms of sales figures. It held the number one position in the immensely profitable Indian market with a share of 26%, which is double that of Xiaomi; the runner-up Chinese brand which is also enormously popular for its extremely high value handsets in the budget segment. The third and the fourth positions were held by Vivo and Oppo with 12% and 10% of the market share. Lenovo just managed to squeeze in at the fifth position with 8%, largely thanks to the Moto brand.


The mid-range section of the Indian smartphone market experienced a boom as the market saw an incredible 158% YOY growth, which is stunning, especially when compared with the current condition of the smartphone business in Europe and the US. Even the premium segment grew by 35% YOY and this is where Samsung (48%) had a close shave with its international arch rival; Apple (43%). It should be noted though that in all segments which includes feature phones, budget phones, mid-rangers, high-end handsets and premium flagships, Samsung came out on top and given how competitive the smartphone market has become in India, that's quite an achievement.


Saikat Kar (tech-enthusiast)


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