As per a recent report published by Strategy Analytics, Samsung is selling their smartphones at $465 less than Apple on an average. This conclusion was reached after the firm established that the average selling price of iPhones is $692 and that of the Samsung smartphones is $227. This data is still somewhat dated though, given that the parameters were last updated at the end of Q4, 2016.
You can probably guess that this isn't really a big surprise since Apple only sells premium smartphones, while Samsung does business in every budget category out there. The difference wasn't so shocking before though, but we are guessing that's an obvious effect of the tremendous competition from Chinese manufacturers, who continue to grow in the emerging markets. As Xiaomi, OnePlus and others continue to take over the budget and mid-range segments, Samsung has no choice but to lower the prices in order to stay competitive. They are nevertheless, still the leader in all segments on a global basis.
Saikat Kar (tech-enthusiast)