Samsung leads the pack of smartphone providers in the Chinese market, receiving 32.3% share of the mobile users, while Apple lags in far second place, garnering 14.3% of the market, according to iResearch. Samsung offers various mid-range smartphones that greatly boosted its sales in the region, such as the popular Galaxy Ace series.
On the other hand, Huawei and Lenovo, two of the top Chinese companies, only bagged the third and fourth places, with a combined market share of not more than 20%, which not really surprising, especially if their figures were compared with Apple's and Samsung's figures. However, this clearly shows that the Chinese market is also divided between buying home-grown brands and more popular ones.
Despite the huge difference between Samsung and Apple's lead, the report also shows that Apple represented the bulk of high-end smartphone sales, figuring 55.6% of the total, while only 9.2% preferred to buy high-end Samsung smartphones. This goes to show that Samsung excels in providing excellent mid-range smartphones as shown by data in the Chinese market.
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