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It isn't a secret at this point that Samsung is facing some tough competition from Chinese manufacturers globally and especially in emerging markets. However, in spite of the challenge, the South Korean giant had held its ground pretty well in most markets. Unfortunately for Samsung, that isn't the case in China, at least not anymore.
A Hong Kong based analytics firm has put forward data which suggests that Samsung's sales numbers dropped nearly 60% during Q1, 2017 as Samsung lost market share to the likes of Vivo, Huawei and Oppo; all of whom are Chinese OEMs. It looks like that these manufacturers are stepping up their game at home.
As things stand now (according to the report), Oppo managed to see a whopping 81% increase in their YOY Q1 sales numbers, with Vivo and Huawei coming in with 60% and 25% increase respectively. In China, Samsung just lost some serious ground as per these results since their market share plummeted from 8.6% just last quarter to 3.3% now. If these are signs of things to come then Samsung's future is not looking good in China at all.
Saikat Kar (tech-enthusiast)